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Why do you need a mobile site? Facts
10% all website traffic is currently generated from mobiles.
More than 16 million people in the UK are already using their mobile phone to access the internet.
Smartphone sales take off
The sale of smartphones is set to double in the next three years.
Conventional websites are unusable on a smartphones
According to Gomez, the web usability specialist, 65% of mobile users surveyed reported that websites they tried to access on a mobile had content “too large or small for the size of their mobile phone’s screen.” The report says businesses must address this if they are to reach the growing number of people who want information while on the go.v
Smartphones are challenging computers
The iPhone and similar smartphones are becoming consumer and business “must-haves” – powerful, portable and displacing laptops for easy online access.
Paul Otellini, CEO of Intel says: “The smartphone and computer markets are not just converging – they have similar attributes and the Internet is the killer application. As people want those machines out of their briefcase and into their pocket, they will want the same experience with handsets as with PCs.”
Companies that don’t provide easily accessible information to mobile visitors risk losing business.



